Argenta provides 18 merge tags across 5 categories. Each tag pulls real-time data from the recipient's record when the email is sent.

Contact Info (7 tags)

• [FirstName] — Recipient's first name (e.g., Sarah)
• [LastName] — Recipient's last name (e.g., Johnson)
• [ConstituentName] — Full display name (e.g., Johnson, Sarah)
• [Nickname] — Nickname if one is on file
• [Salutation] — Formal salutation (e.g., Mr., Ms., Dr.)
• [Email] — Recipient's email address
• [Phone] — Formatted phone number (e.g., (555) 123-4567)

Mailing Address (4 tags)

• [MailingAddress] — Street address
• [MailingCity] — City
• [MailingState] — State abbreviation (e.g., TX)
• [MailingZip] — Zip code

Donations (3 tags)

• [TotalDonated] — Lifetime donation total, formatted as currency (e.g., ,234.56)
• [LastDonationDate] — Date of most recent donation (e.g., 01/15/2026)
• [LastDonationAmount] — Amount of most recent donation, formatted as currency

Membership (3 tags)

• [MembershipNumber] — Member ID number
• [MembershipLevel] — Membership tier or level name (e.g., Gold)
• [RenewalDate] — Upcoming renewal date (e.g., 06/30/2026)

Organization (1 tag)

• [OrganizationName] — Your organization's name as set in your account settings

Note: If a recipient does not have data for a particular tag (for example, they have never donated), the tag is replaced with an empty string so no brackets or placeholder text appears in the final email.