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What is the difference between a Fund and a Campaign?

Funds and Campaigns serve different purposes in organizing your fundraising.

Funds

A Fund is an accounting designation for how money is classified and used:

  • Represents where money goes (purpose or restriction)
  • Permanent or long-term classifications
  • Ties to your chart of accounts
  • Used for financial reporting and compliance

Examples:

  • General Operating Fund
  • Building Fund
  • Scholarship Fund
  • Endowment Fund
  • Program-Specific Funds

Campaigns

A Campaign is a fundraising initiative with a specific goal and timeframe:

  • Represents a fundraising effort
  • Has start/end dates and a goal
  • Tracks progress toward target
  • Used for donor communication and recognition

Examples:

  • Annual Fund 2024
  • Capital Campaign
  • Year-End Appeal
  • Emergency Relief Drive
  • Event-Specific Campaigns

How They Work Together

A donation can be assigned to both:

  • Fund: General Operating (accounting purpose)
  • Campaign: Annual Fund 2024 (fundraising initiative)

This allows you to track the same gift from both financial and development perspectives.

When to Use Each

  • Use Funds when the donor specifies a restriction or purpose
  • Use Campaigns to track fundraising progress and set goals
  • Use both for complete reporting capabilities
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